Our Studio APA team made this film "Rise" with A World at School for the #UpForSchool event in New York to mark the handing-in of 10 million petition signatures from around the world to the United Nations, calling for the right of every child to be in school. It tells the personal stories of three of A World at School's Global Youth Ambassadors and how they overcame the odds to get an education.
I worked with AWAS and the real life youth ambassadors (Ijeoma, Yaaseen and Mohammed), researching the details of their experiences to find a compelling way to weave their stories together.
The pre-production process started off with a photoshoot featuring three child actors. I then worked with our team to rotoscope the actors out and additional props (such as the wheelchair and the rifle) would be added in digitally. The elements would then be comped into a cg scene in post. Special thanks to Lecrae for allowing us to use his song. The beat and hook really brought the whole piece together.
